Rabbits have always belonged to a slightly magical world. Even long before Easter, they symbolised fertility and new beginnings. Of course then came the Easter Bunny, and they started appearing in childhood stories, in myths and symbols across cultures. The famous journey down the rabbit hole into Wonderland turned them into something of a pop icon, and we can’t help but wonder what other secrets these furry, long-eared animals are hiding.
The rabbit is gentle and curious. It looks innocent, yet wise, and perhaps this is the combination that made it the perfect inspiration for one of the most recognisable contemporary design objects.
The Rabbit Family, designed by Stefano Giovannoni for Qeeboo, began with a simple but brilliant idea: the silhouette of a rabbit reimagined as a chair, with the ears forming the backrest. From that single concept grew an entire collection of objects that became iconic - functional pieces with a strong personality and an instantly recognisable design. Known for creating expressive and playful objects, Giovannoni worked with Qeeboo, the Italian brand famous for imaginative, pop-inspired furniture and lighting, to turn the Rabbit into a true design classic with a distinctive and memorable visual identity.
The Rabbit Chair
The Rabbit Chair is where the story begins. Designed to be used in two ways, you can sit normally and lean against the rabbit’s ears, or sit the other way around, almost riding the rabbit and resting your arms on its ears. It transforms a simple chair into something sculptural and interactive, becoming more of a presence than just a piece of furniture.
The new Rabbit Chair Metal Finish adds an extra layer of luxury to this iconic design. It comes in copper, gold, silver, titanium, and black pearl. In these finishes, the rabbit feels like a sculpture or a contemporary art object rather than a chair. The reflective surfaces catch the light and immediately draw attention, adding glamour, personality and a slightly surreal elegance to a room. It’s a piece that instantly changes the atmosphere of a space: it is playful, unexpected and unmistakably iconic.
Rabbit Lamp with Rechargeable LED
Minimalist, yet endlessly cute, this unique lamp doubles as a a stool or decorative seat. It can be charged via USB and easily moved around the home or outdoors. With the remote control, you can select 16 different colours, allowing the rabbit to change depending on the mood, the time of day or the setting.
As the Rabbit Family continues to grow, the Rabbit XS introduces a smaller, more intimate version of the design. This small table lamp is ideal for a child’s room, a bedside table or even a dining table setting.
Rabbit Mini Power Bank
The Mini Power Bank is another extension of the collection that combines unique design with practicality. Small enough to carry in a bag, it can also function as an external battery for a smartphone or other devices. It comes in elegant rigid packaging with a cord and an information leaflet, making it a perfect design gift.
A Modern Design Icon
Over time, the Rabbit has become more than just a product: it has become a pop icon. Recognisable, symbolic and surreal, the Rabbit Family represents a different approach to design: objects that are functional but also emotional and bring their unique character into a space.
The Rabbit Family is not just a collection of interior items, but a design story that started with one simple idea and grew into a whole family of objects with their own personality and identity. Playful but iconic, functional but emotional, familiar yet always a little unexpected. Choose your own colour and size and let the Rabbit guide you into its slightly surreal world, full of colour and imagination.
